psychology of coworking

The Psychology of Coworking: Social Support and Self-Efficacy 

Naama Adler

1 November, 2022

The benefits of social support within a coworking environment and how it can lead to improved performance.

salaryo logo

Coworking spaces have become increasingly popular over the years. There are several different benefits to coworking. One of the most prominent, however, is the fostering of friendship and encouragement as relationships are built within a close-knit community.

Unlike in typical offices where employees often attempt to demonstrate their own strengths in a competitive environment, people who work in a coworking space such as our Miami coworking space can manage to create synergies between their own businesses. Plus, there are financial benefits to coworking too. Check out our guide on the history of coworking too if you’re interested. So rather than competing with one another, they can encourage each other’s best work. These synergies, or the common benefits that individuals in coworking spaces receive from one another, indicate that social support does occur within these spaces. This is just one of the many reasons why freelancers love coworking!

An example of how social support can connect individuals within coworking spaces is the story of how Yair LevyOmri Avisar, and Asaf Zagury came together to form a business after their quid-pro-quo relationship that began at Mindspace grew into something more. Levy and Zagury were office neighbors in Mindspace Ahad Ha’am, while Avisar worked at Mindspace Rothschild nearby. After many days of mingling over coffee in the shared spaces, popping into each other’s offices to ask for work advice, and eventually becoming close friends, the three decided to join forces. Together they created the platform Salaryo, which offers a flexible credit solution for millennial freelancers. When Levy, Avisar, and Zagury realized that through collaboration they could offer each other more than they could alone, a friendship that resulted from sharing a coworking space grew into a thriving business.

salaryo team

The Salaryo team. From left to right: Omri Avisar (VP Product), Yair Levy (CEO), and Asaf Zagury (COO) Photo: Noga Grinberg for Mindspace.

Social support like this matters because it can help to improve individuals’ feelings of self-efficacy, which is another way of saying that it helps improve their feelings of competence or how well they feel they can master challenges. Although there are a lot of myths about working from a coworking space, this helps individuals working in coworking spaces feel good about themselves, and feel as though they have the ability to do their jobs well. Psychological positivity like this translates to improved performance because simply feeling as though you are good at your job can help you do it better. In fact, the more capable you feel at overcoming challenges, the more you actually will be able to overcome them.

For this to occur in coworking spaces; however, there needs to be a strong deal of support between coworkers. For the community managers of coworking spaces, the goal is to activate this type of support. This happens during specific activities, such as networking events and happy hours, and through the creation of a positive atmosphere. The more that this support exists within coworking spaces, the more that self-efficacy will increase and continue leading to improved performance.

working together at a coworking space

Working together can create a positive atmosphere of collaboration and creation.

Without the mobilization of social support, meaning that without fostering a strong and supportive sense of community within coworking spaces, feelings of self-efficacy may not increase. That’s why in coworking spaces, the community managers are often considered the heart of the facility. This is closely linked to how coworking spaces started and where it is going. They help to strengthen the community, and thus they strengthen the sense of support that individuals or businesses have within their work spaces.

coworking and psychology

Having a sense of community can provide social support and strengthen one’s self-efficacy. And this is why for instance tech companies tend to choose coworking solutions.

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About the author

Naama is Mindspace's Marketing Lead - a marketing manager with vast experience in online and offline marketing.

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